Strategic Planning

James Ricker

How Does Your Company Make Insurance Decisions?

When renewing insurance each year, most, if not all, dealers use a heuristic technique for making insurance decisions.

Becky Schultz

How Equipment Dealers Can Go Head-to-Head with Online Giants

Dealers must evolve their online services to meet changing customer expectations in order to compete against these new entrants in the construction market space.

Marcia Doyle

How Can Dealers Be More Customer-Centric? These Major OEMs Weigh In

What does it take to be a successful dealer these days?

Thomas J. Armitage

How to Use Lead Intelligence to Fill Your Sales Pipeline

A few years ago, “Big Data” was one of the top queries in Google search.

Luke Sheppard

Sustainable Teams for Outstanding Results

For the first few years of my career, I worked as a machine test engineer.

Sean Hutchinson

Gearing Up: Preparing for Balanced Sales Acceleration

Grow or die. It is the entrepreneur’s mantra, a cornerstone of capitalism, and at the core of C-level decision-making in businesses of all sizes, across every sector of the economy.

Kevin Forestell

DOZR

E-commerce is a term that is gaining traction in all industries.

Karen Scally

Prepare Now for the Future of Electric Construction Equipment

A future with electric construction equipment is coming, and Dave Bolderoff says fleet managers need to be taking steps now to make sure they’re ready for it.

Thomas Armitage

How Equipment Dealers Can Turn Website Visits into Sales Through E Commerce

Tips to generate more revenue through direct, online selling

Jesse Buckingham

Multiply your equipment revenue with these critical steps

Why make just enough from your equipment rental business when you can multiply your revenue tenfold?

Caleb Yell

How Technology Is Guiding the Rental Industry Through This Ever Changing Time

The year 2020 challenged our industry in unexpected ways.

Michael Kallenberger

Sharp Turns and Uncertain Destinations

Whenever a new president takes office, a sort of waiting game begins: when will we find out how closely his actions will match his campaign rhetoric?

Paul Wilson

Five Predictions for an Unpredictable 2021

What’s in store for the construction industry?

Robert F. Dieli

US Construction Market Economic Review By Robert F. Dieli

Every year MacKay & Company surveys hundreds of owners and maintainers of construction equipment to understand their service and parts buying practices and rationale.

Karen Scally

Expert Service Tech Shares View on How to Ease Heavy Equipment Repair

Something needs to change in the heavy equipment repair industry.

Lori Lovely

The Process of Vetting New Dealers

Success in the equipment sales business is a numbers game: the more you sell, the more you make.

Mark M. Leitner, Joseph S. Goode & John W. Halpin

New in 2021: Heavy Lifting with LLG

Laffey, Leitner & Goode LLC is a firm of Wisconsin-based trial lawyers with nationwide dealership and product liability practices

Jesse Buckingham

Winning Rental Businesses Are Transforming Their Business With Inspection Management Software

Record360 has worked with hundreds of equipment rental operators across the country, and the most successful operators we’ve seen follow a simple winning strategy.

Michael Kallenberger

Political Insights Offered at AED Virtual Event

"There's going to be a lot to unpack for weeks, months, and even years ahead."

Michael Kallenberger

The Pandemic Has Educators Seeing Problems but Also Solutions

America’s heavy equipment and diesel technology educators are a resilient group, and it’s because they don’t take a challenge lying down.