Associated Equipment Distributors held its 2018 Summit and CONDEX event in Las Vegas in mid-January and, while many there were repeat attendees, there were quite a few new faces in the crowd. Some were there for the very first time, while others, like Patrick Fisher – vice president of Sonsray Machinery, an authorized Case CE distributor with more than a dozen locations in California, Oregon, Washington and Nevada – were returning to Summit after nearly a decade of absence.
“We were glad to be back,” said Fisher. “It’s always good to see other dealers and manufacturers, there are good meetings – we always enjoy it.”
Alina Alvarez is marketing campaign manager for TARGIT, a business intelligence and analytics decision-making platform with software specifically designed for the heavy equipment industry. She attended Summit for the first time, though it was her company’s second year as a CONDEX exhibitor.
“My boss was pleased with the results from the first year, so we decided to attend this year again,” Alvarez said. “My favorite thing about the Summit was the interaction with the people who stopped by our booth and seeing how engaged they were with our demos.”
Alvarez highly recommends the event to anyone who might be considering attending next year: “If you want to reach the decision makers of the industry, the AED Summit is the place to go.”
Vice President of Product Support, Nate Rutter, was one of a group who attended the AED Summit from Power Motive Corporation, a Denver-headquartered equipment dealer with locations in both Colorado and Wyoming.
“We really enjoyed speaking with the vendors out on the floor; we picked up a couple of gems there that we’re investigating further,” said Rutter. “The event was well organized: there was lots of literature, everything was on time and easy to understand, it was a very good venue, and the locations of the vendor floor and educational classes were convenient to each other.”
Doug Stone – president of Stone Equipment Company, a dealer that serves clients in Alabama, Georgia, Mississippi, Tennessee and Florida – wasn’t even an AED member when he first heard about Summit. He quickly decided it was time to join and take advantage of the Association’s educational and networking opportunities.
“I was asked by several vendors if we were coming to the AED Summit, and at the time we were not even AED members,” Stone said. “I decided it was time; we needed the exposure to new vendors and lenders – and we needed the education also. We had a lot of meetings set up and made some really great contacts. We also really enjoyed the speakers.”
Jeff Hayer, director of service for California dealer Bejac Corporation, also enjoyed the speakers at this year’s AED Summit. He decided to attend after learning about the event during a leadership conference.
“My favorite thing about the Summit was the speakers – they were really interesting,” Hayer said. “I also went to two educational breakouts that were very impressive. The whole event was fun and informative.”