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Construction Equipment Distribution magazine is published by the Associated Equipment Distributors, a nonprofit trade association founded in 1919, whose membership is primarily comprised of the leading equipment dealerships and rental companies in the U.S. and Canada. AED membership also includes equipment manufacturers and industry-service firms. CED magazine has been published continuously since 1920. Associated Equipment Distributors
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Industry Beat

CED Magazine, April 2010

Article Date: 04-01-2010
Copyright(C) 2010 Associated Equipment Distributors. All Rights Reserved.

Highway Program Back Up and Running Following Temporary Shutdown
Senate jobs bill holds an extension that would support surface transportation through end of 2010.
On March 2, two days after the federal highway program was brought to a grinding halt, theSenate enacted a 30-day extension of the SAFETEA-LU surface transportation law with bipartisan support, 78-19.
Sen. Jim Bunning (R-KY) initiated a filibuster in opposition to legislation containing 30-day extensions of unemployment benefits, the highway program, and other “must pass” tax items. Bunning wanted the legislation offset by cuts elsewhere in the budget or the use of unobligated stimulus funds. After Republican members of the Senate began taking to the Senate floor to express their dissatisfaction with him, Bunning finally relented to the political pressure and Majority Leader Harry Reid (D-NV) promptly brought the bill to the Senate floor for consideration.
House Finally Approves Senate Jobs Bill
Nearly 48 hours after Bunning surrendered, the House approved the Senate jobs bill, 217-201. The House included minor tweaks to the Senate-passed legislation, including an amendment at the urging of members of the Blue Dog Democrat Coalition, to offset new spending to comply with House budgetary rules. The more liberal members of the House Democratic caucus opposed the Senate jobs bill, asserting that the legislation was too small to have an impact.
The Senate jobs bill contains an extension of federal surface transportation programs through the end of calendar year 2010 at the current investment levels and provides an additional $19.8 billion so the Highway Trust Fund can meet its obligations until the end of 2010. The legislation also restores lost contract (spending) authority from the $8.7 billion rescission SAFETEA-LU required on Sept. 30, 2009. And as a bonus, the package also contains an extension of higher Sec. 179 expensing levels, an AED priority.
The Senate must once again approve the bill because of the House amendment.
Continuous policy updates from AED’s Washington office are published regularly in AEDNews as well as Washington Insights and occasional special alerts. (visit for details)
Liebherr Receives Two Nominations for the 2010 Bauma Innovation Awards
Two new developments by Liebherr have been nominated for the 2010 ‘Bauma’ Innovation Award. The new Liebherr material handler LH 120 C is among the three nominees chosen in the “Design” category. The new Liebherr energy storage cylinder has been selected by the jury as a finalist in the “Components” category. Every three years the leading trade associations in the German construction industry award an innovation prize to developments considered to have great future promise. More than 200 entries were received for the current worldwide competition.
Specially designed for bulk material movement, the 135-metric-ton LH 120 C is the first purpose-designed material handler for Liebherr. A new energy storage cylinder designed specifically for Liebherr material handlers improves the overall efficiency of the hydraulic system and the machine’s operating economy. Each time a load is lifted and moved, energy has to be exerted by the hydraulic rams. Some of this energy can be stored in a separate gas cylinder when the power hydraulic equipment is lowered. Together with the load lifting rams, this forms an energy regenerating system that significantly increases the machine’s efficiency. This enables smaller diesel engines and hydraulic rams to be specified, with a corresponding reduction in fuel consumption noise and emissions.
Western State Equipment’s “Dump Hunger” Food Drive Fills Nearly Eight Dump Trucks
Western States Equipment’s “Dump Hunger” food drive nearly quadrupled its goal of gathering 150,000 pounds of food for local food banks, ultimately raising a total of 587,861 pounds. Dump Hunger is a six-week, post-holiday food drive that partners 13 Western States branch locations with local food banks. The post-holiday timing of Dump Hunger is critical for food banks as January and February historically mark the lowest levels of food donations.
“The success of this campaign rests on the shoulders of our dedicated and caring employees, customers and partners,” said Western States President Tom Harris. “Each branch and community made it their mission to help our local food banks. From a children’s classroom project, to trap shoots, to community partners, to bake sales and door-to-door canvassing, Dump Hunger has benefited from the dedication and unique ideas of many employees and customers.”
This year Western States found a key partner in Albertsons. For nine days in January, customer donations were accepted at participating Albertsons stores. Additionally, Albertsons contributed $25,000 in food items to the respective food bank partners for an Albertsons total gift of 239,526 pounds of food. Western States Equipment also contributed $21,176 as part of the campaign. The effort earned Western States Equipment a CAT Dealer Marketing Award for the “Best Community Event.”
JESCO Acquires Nortrax’s Beacon, N.Y., Facility
JESCO, based in South Plainfield, N.J., has expanded its territory coverageby acquiring the Nortrax Beacon, N.Y., facility. They have also become the exclusive John Deere and Hitachi Construction equipment dealer on Long Island and in the five boroughs of New York.
“This is a natural area of growth for JESCO. We are excited about expanding into New York and the opportunities that come with this acquisition,” said Jon Robustelli, President of JESCO. “Our goal is to enhance existing customer relationships and build new ones by providing the same quality services that we’ve offered at our three New Jersey locations for more than 37 years.”
JESCO retained a number of key Nortrax employees who will continue working at the Beacon location, providing service to the Hudson Valley territory, which includes Rockland, Orange, Dutchess, Putnam, Ulster, Sullivan and Westchester counties.
JESCO will offer John Deere heavy construction and forestry equipment to end-users in these areas. They will also offer John Deere’s CWP line, which includes skid-steer loaders, compact track loaders, mini-excavators and compact wheel loaders as well as the entire line of Hitachi excavators and rigid-frame trucks.  For more information visit
CNH Opens New Parts Distribution Center
CNH Parts & Service, the product support business of global agricultural and construction equipment maker CNH Global N.V., recently opened a new 246,000-square-foot parts distribution center in Portland, Ore. The facility serves more than 140 New Holland, Case IH and Case Construction equipment dealerships in the Pacific Northwest. Located two-and-a-half miles from the Portland International Airport and 14 miles from the Port of Portland, the new center is designed to enhance both the Daily Stock Order (“DSO”) service and next day emergency order service capabilities. Portland is the tenth and newest parts distribution center location for CNH.
First-ever, Industrywide Document on General Training and Familiarization for AWP Equipment
Associated Equipment Distributors (AED)has joined forces with the American Rental Association (ARA), the Association of Equipment Manufacturers (AEM), the International Powered Access Federation (IPAF) and the Scaffold Industry Association (SIA) to develop an educational document to clarify what is required for general training and model-specific familiarization of aerial work platform (AWP) equipment.
The Statement of Best Practices of General Training and Familiarization for Aerial Work Platform Equipment, is the first such document that is applicable for use by everyone in the industry. The content educates the industry on recognized-and-supported standards, including the American National Standards Institute/Scaffold Industry Association (ANSI/SIA) A92 Standards and the Occupational Safety & Health Administration (OSHA) regulations; presents best practices and minimum general training guidelines for AWP operators; emphasizes the differences between general training and familiarization to all parties responsible; and clarifies the minimum qualifications of the trainer.
Download a complimentary PDF of the document at:
A limited supply of print copies is also available on a first come basis – e-mail

In the News

Ditch Witch of Houston
recently launched a customer rewards program to thank customers for their purchases of parts and services. The company has partnered with AED member Cedric Spring and Associates, who will handle the fulfillment of the program. Rewards point cards are sent to customers who qualify based on a calendar of specials offered. Customers redeem those points through the Ditch Witch of Houston’s Web site

Tim Morreim, sales professional for Vermeer Sales & Service in Burnsville, Minn., was recently recognized in the Top 10 in the world for sales volume. He has been on the Top 10 list for the past three years.
Komatsu America Corp. commemorated the production of the 930th unit of its Ultra Class 930E Electric Drive Truck. The celebration took place at its Peoria manufacturing operation and included an address from Vice President and General Manager Rod Schrader. The 930E was introduced in 1996, and is claimed to be the best selling ultra class mining truck in the world.
Skyjack is pleased to announce the addition of Tubb Equipment and Rental Co. Inc. to its expanding network of Zoom Boom and VR Telehandler dealers. Based out of Jackson, Miss., Tubb Equipment will carry the complete Zoom Boom Telehandler product line as well as the Skyjack VR Telehandler line.
Oshkosh Defense, a division of Oshkosh Corporation, received the 2009 Wisconsin Manufacturer of the Year, winning the Grand Award in the “Mega” category for companies with more than 750 employees. Oshkosh Defense was recognized for its operations and business excellence during the past year. In 2009, the Defense division won two major contracts and hired hundreds of new employees. The first award was a $4.74 billion contract for the MRAP All-Terrain Vehicle (M-ATV) program, for vehicles to be used in Afghanistan’s harsh rugged terrain. The next significant award was for the Army’s Family of Medium Tactical Vehicles (FMTV).
John Deere Construction & Forestry has introduced a state-of-the-art Motor Grader Operator Training Simulator. The new motor grader simulator provides highly detailed and realistic lessons teaching proper technique, machine controls and safe operation, all in a virtual jobsite – without fuel or operating costs, risks to equipment or personnel, downtime, or emissions.
Authorized Terex distributors can now sell some of the most popular models of Genie towable Z-booms, Genie telehandlers, Genie material lifts and Terex light towers in addition to offering the full line Terex compact construction products. Select rental customers will now have the entire Terex compact construction equipment line available, as well as the Terex aerial work platform products they usually offer.
Texada Software Inc. announced that Mortenson Construction (ranked 22nd in Engineering News Record “ENR” 2009 Top 400 Contractors listing) has successfully deployed Texada’s Systematic Asset Management system within their equipment facility network to manage their construction assets throughout North America.
CNH Global N.V. has announced the appointment of its new Chief Financial Officer. Richard Tobin assumed responsibility as CFO effective March 8. Tobin comes to CNH from SGS Group, the world’s leading inspection, verification, testing and certification company, where he was Chief Financial Officer since 2004. Previosuly, Tobin was SGS’s Chief Operating Officer in North America.
Michael Betz has been selected as one of Engineering News-Record’s (ENR) Top 25 Newsmakers of the Year. Betz led the engineering team that researched and developed the Caterpillar D7E, the first electric drive track-type tractor in the industry. The D7E’s revolutionary electric drive system offers a 10- to 30-percent decrease in fuel consumption with 25 percent more material moved per gallon of fuel. The nearly 10-year project resulted in roughly 100 patents and other recognitions including the U.S. EPA’s Clean Air Excellence Award. The first D7E was shipped in December 2009.
Volvo CE has ceased production of its Feller Bunchers to focus its attention on those products where it has a strong foothold. The existing machine population will continue to be supported by Volvo Construction Equipment and its dealers. The company will continue to manufacture wheel loaders (Volvo L60F through Volvo L350F Log Loader) used in the log handling industry as well as Volvo Tracked Forestry Carriers (Volvo FC2421C, Volvo FC2924C and Volvo FC3329C).
Mascus, which provides an international online e-marketplace for heavy used equipment and used transportation vehicles, will continue its global expansion with a focus on Canada in 2010. Last year the company opened nine new offices in the U.S. Currently the company has offices in 32 countries while its Web site is available in 33 languages. The Mascus customer database includes 3,000 companies in Europe and more than 5,000 companies worldwide. Deniis Pietersma is the country manager for Canada.
Jim Crawford, former 1991-1992 president of the Canadian Associated Equipment Distributors and employed with Strongco, passed away on Feb. 17, after a brave battle with cancer. He was 79. Friends may send their condolences through an online guestbook at
Clyde West, Inc., a Volvo Construction equipment dealer headquartered in Portland, Ore., has acquired certain assets from former Volvo Construction Equipment & Services (“VCES”) stores located in Seattle ,Wash., and Spokane, Ore. The acquisition of the stores, announced by Patrick McConnell, president, Clyde/West, Inc., was effective March 12, 2010.
“The transition of the road machinery product lines from the former VCES stores to our dealership will be seamless and uninterrupted,” said McConnell.  “We welcome the customers of these branches to our dealership, where they will receive the very best of service, product, and support that Volvo Construction Equipment and Clyde/West, Inc. have to offer.”
Clyde/West, Inc. adds Volvo road machinery to its existing product portfolio, which includes wheel loaders, excavators, articulated haulers, motor graders, compact wheel loaders and excavators, skid steer and backhoe loaders.
IronPlanet, Inc. (“IronPlanet”), an online marketplace for used heavy equipment, announced on March 18 that it filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of its common stock.  The shares in the offering will be offered by IronPlanet and certain selling stockholders.  The number of shares to be offered and the price range for the offering have not yet been determined. Visit

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