Cut Professional Education Costs with Webinars from The AED Foundation - Groundwork
Construction Equipment Distribution magazine is published by the Associated Equipment Distributors, a nonprofit trade association founded in 1919, whose membership is primarily comprised of the leading equipment dealerships and rental companies in the U.S. and Canada. AED membership also includes equipment manufacturers and industry-service firms. CED magazine has been published continuously since 1920. Associated Equipment Distributors
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Cut Professional Education Costs with Webinars from The AED Foundation

CED Magazine, April 2010

Article Date: 04-01-2010
Copyright(C) 2010 Associated Equipment Distributors. All Rights Reserved.

Four short sessions stretch managers’ competencies, not your budget.

The results are in! According to The AED Foundation’s recent professional education market survey, the key reasons AED members avoid professional education are time, travel and cost. The members have spoken, and The AED Foundation has responded with four all-new Lunch and Learn Webinars. Presented by the industry’s most sought-after subject matter experts, The AED Foundation’s webinars are content-rich presentations on topics that matter most. And because webinars are delivered in an easily accessible and cost-effective format, managers throughout your company are able to build their professional competencies without taking too much time away from their responsibilities in the dealership. To register online visit

The AED Foundation 2010 Webinar Series

The AED Foundation is pleased to present a line-up of industry-specific workshops, seminars and webinars on the topics that matter most to AED distributors.

  May 3, May 5 and May 7, 11 a.m. to Noon – Increasing Parts Sales through Telemarketing with Ron Slee
Join Ron Slee, consultant and founder of R.J. Slee & Associates, for an intensive examination of teleselling for the parts department. Learn how to increase sales revenue by creating a structured plan for teleselling to existing and prospective customers. Sessions on three different days provide flexibility for your staff. Register online at
  May 25-27, 1 to 3 p.m. – Fast and Furious: Sales Skills for Rental Professionals with Don Buttrey
In a down market, a solid rental operation can mean the difference between profitability and loss. Are your front-line team members able to bring in the rental dollars that you need? In just a few hours a day, you can equip them with the tools and skills they need. Register for this powerful webinar with Don Buttrey, president of Sales Professional Training.™ Select one of three sessions or register for all three.
  Sept. 20, Sept. 22 and Sept. 24, 11 a.m. to Noon – Diagnostic Inspections: The Key to Proper Repair with Ron Slee
Only dealership technicians should perform diagnostic inspections because only truly effective diagnostic inspections lead to proper repair. Don’t allow your customers or independent mechanics to perform inspections. Ron Slee, founder of R.J. Slee & Associates, will show attendees how to manage the process of developing and implementing inspection programs.
The webinar is repeated on each of the three days.
  Sept. 30 and Oct. 7 – Lunch and Learn with Time Service Consulting
Join product support experts Steve Uible and George Wacaser for this free 45-minute webinar on the timely product support issue to help increase profits in your parts and service departments.

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